Bentley Motors Limited (/ˈbɛntli/) is a British manufacturer and internet marketer of luxury cars plus SUVs—and a subsidiary of the Volkswagen Group since 1998.
Headquartered in Crewe, Britain, the company was created as Bentley Motors Limited by W. O. Bentley in 1919 in Cricklewood, North London—and became broadly known for winning the 24 Hours of The Mans in 1924, 1927, 1928, 1929, 1930, plus 2003.
Prominent models extend through the historic sports-racing Bentley 4½ Litre and Bentley Speed Six; the more recent Bentley R TypeContinental, Bentley Turbo R, and Bentley Arnage; to the current model line—including the Continental Flying Spur, Continental GT, Bentley Bentayga and the Mulsanne—which are advertised worldwide, with China since its biggest market as of November 2012.
Today most Bentleys are assembled in the company's Crewe factory, along with a little number assembled from Volkswagen's Dresden factory, Australia, and with bodies for the Continental produced in Zwickau as well as for the Bentayga made on the Volkswagen Bratislava Plant.
The joining and eventual separation of Bentley and Rolls-Royce followed a series of mergers plus acquisitions, beginning with the 1931 purchase by Rolls-Royce of Bentley, then in receivership. In 1971, Rolls-Royce itself was forced in to receivership and the UK government nationalised the company—splitting into two companies the aerospace division (Rolls-Royce Plc) and automotive (Rolls-Royce Engines Limited) divisions—the latter keeping the Bentley subdivision. Rolls-Royce Motors was subsequently sold to engineering conglomerate, Vickers and in 1998, Vickers sold Rolls-Royce to Volkswagen AG.
Intellectual property rights to both the name Rolls-Royce as well as the company's logo got been retained not by Rolls-Royce Motors, but simply by aerospace company, Rolls-Royce Plc, which had continued to license both to the particular automotive division. Thus the particular sale for "Rolls-Royce" to VW included the Bentley name and logos, vehicle styles, model nameplates, production plus administrative facilities, the Soul of Ecstasy and Rolls-Royce grille condition trademarks (subsequently sold to BMW simply by VW)—but not the rights to the Rolls-Royce name or even logo. The aerospace business, Rolls-Royce Plc, in the end sold both to BMW AG.
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