Audi AG (German: [ˈʔaʊ̯diː ˈʔaːˈgeː] ) is a German automobile manufacturer that will designs, engineers, produces, marketplaces and distributes luxury automobiles. Audi is a associate of the Volkswagen Team and has its roots at Ingolstadt, Bavaria, Germany. Audi-branded vehicles are produced in nine production facilities globally.
The origins of the particular company are complex, going back to the early 20th century and the initial enterprises (Horch and the Audiwerke) founded by engineer August Horch; and two other producers (DKW and Wanderer), top to the foundation of Auto Union in 1932. The modern era of Audi essentially started within the 1960s when Car Union was acquired by Volkswagen from Daimler-Benz. After relaunching the Audi brand with the 1965 introduction of the Audi F103 series, Volkswagen merged Car Union with NSU Motorenwerke in 1969, thus generating the present day sort of the company.
The company title is based on the Latin translation of the surname from the founder, August Horch. "Horch", meaning "listen" in German, becomes "audi" in Latin. The 4 rings of the Audi logo design each represent one of four car companies that banded together to create Audi's predecessor company, Auto Marriage. Audi's slogan is Vorsprung durch Technik, meaning "Being Ahead through Technology". Nevertheless, Audi USA had used the slogan "Truth in Engineering" from 2007 to 2016, and have not used slogan since 2016. Audi, along with other German marques BMW plus Mercedes-Benz, is one of the best-selling luxurious automobile brands in the world.
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