Audi AG (German: [ˈʔaʊ̯diː ˈʔaːˈgeː] ) is a German automobile manufacturer that designs, engineers, produces, marketplaces and distributes luxury vehicles. Audi is a associate of the Volkswagen Team and has its roots at Ingolstadt, Bavaria, Germany. Audi-branded vehicles are produced in nine production facilities globally.
The origins of the particular company are complex, going back to the early 20th century as well as the initial corporations (Horch and the Audiwerke) started by engineer August Horch; and two other manufacturers (DKW and Wanderer), leading to the foundation of Auto Union in 1932. The modern era of Audi essentially started out in the 1960s when Car Union was acquired simply by Volkswagen from Daimler-Benz. After relaunching the Audi brand name with the 1965 intro of the Audi F103 series, Volkswagen merged Car Union with NSU Motorenwerke in 1969, thus producing the present day sort of the company.
The business name is based on the particular Latin translation of the particular surname of the founder, August Horch. "Horch", meaning "listen" in German, becomes "audi" in Latin. The four rings from the Audi logo each represent one of four car companies that banded together to generate Audi's predecessor company, Auto Partnership. Audi's slogan is Zinke durch Technik, meaning "Being Ahead through Technology". However, Audi USA had used the slogan "Truth in Engineering" from 2007 to 2016, and have not really used slogan since 2016. Audi, along with other German marques BMW and Mercedes-Benz, is probably the best-selling luxury automobile brands in the world.
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