Audi AG (German: [ˈʔaʊ̯diː ˈʔaːˈgeː] ) is a German automobile manufacturer that will designs, engineers, produces, markets and distributes luxury vehicles. Audi is a associate of the Volkswagen Team and has its root base at Ingolstadt, Bavaria, Germany. Audi-branded vehicles are produced in nine production facilities worldwide.
The origins of the company are complex, heading back towards the early twentieth century and the initial enterprises (Horch as well as the Audiwerke) started by engineer August Horch; and two other producers (DKW and Wanderer), leading to the foundation of Auto Union in 1932. The modern era associated with Audi essentially commenced in the 1960s when Auto Union was acquired by Volkswagen from Daimler-Benz. Right after relaunching the Audi brand with the 1965 intro of the Audi F103 series, Volkswagen merged Auto Union with NSU Motorenwerke in 1969, thus generating the present day kind of the company.
The organization name is based on the particular Latin translation of the surname of the founder, Aug Horch. "Horch", meaning "listen" in German, becomes "audi" in Latin. The four rings from the Audi logo each represent one of four car companies that will banded together to generate Audi's predecessor company, Auto Union. Audi's slogan is Vorsprung durch Technik, meaning "Being Ahead through Technology". However, Audi USA had used the slogan "Truth within Engineering" from 2007 to 2016, and have not really used slogan since 2016. Audi, along with fellow German marques BMW plus Mercedes-Benz, is one of the best-selling luxurious automobile brands in the world.
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