Audi AG (German: [ˈʔaʊ̯diː ˈʔaːˈgeː] ) is a German automobile manufacturer that designs, engineers, produces, marketplaces and distributes luxury automobiles. Audi is a associate of the Volkswagen Team and has its origins at Ingolstadt, Bavaria, Germany. Audi-branded vehicles are produced in nine production facilities globally.
The origins of the company are complex, going back to the early twentieth century as well as the initial corporations (Horch and the Audiwerke) started by engineer August Horch; and two other producers (DKW and Wanderer), leading to the foundation associated with Auto Union in 1932. The modern era associated with Audi essentially started in the 1960s when Car Union was acquired by Volkswagen from Daimler-Benz. After relaunching the Audi brand name with the 1965 launch of the Audi F103 series, Volkswagen merged Car Union with NSU Motorenwerke in 1969, thus producing the present day kind of the company.
The company title is based on the Latin translation of the particular surname from the founder, Aug Horch. "Horch", meaning "listen" in German, becomes "audi" in Latin. The four rings from the Audi logo design each represent one associated with four car companies that banded together to generate Audi's predecessor company, Auto Marriage. Audi's slogan is Zinke durch Technik, meaning "Being Ahead through Technology". However, Audi USA had used the slogan "Truth within Engineering" from 2007 to 2016, and have not really used slogan since 2016. Audi, along with other German marques BMW plus Mercedes-Benz, is probably the best-selling luxury automobile brands in the world.
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