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Acura (/ˈækjʊrə/) is the luxurious vehicle marque of Western automaker Honda. The brand name premiered in the Usa States and Canada on 27 March 1986, marketing luxury, performance, and high-performance vehicles. It had been introduced to Hong Kong within 1991, Mexico] in 2004, China in 06, Russia in 2014 (no longer accessible in Russia) and Kuwait in 2015, and is usually also sold within Ukraine. Honda's plan in order to bring in Acura to the Japanese domestic market (JDM) within 2008 was delayed, because of monetary reasons, and afterwards withheld therefore of the 2008 monetary crisis.

Acura holds the distinction of being the very first Japanese automotive luxury brand name. The creation of Acura coincided with the launch of a JDM Ford dealership sales channel, known as Honda Clio, which sold luxury automobiles, joining previously established Ford Verno, adopted by Ford Primo the particular following yr. In the first few years associated with living, Acura was among the best-selling luxury griffes within the US. Although sales were down in the mid-to-late 1990s, the brand experienced a revival within the early 2000s, due in order to extreme redesigns and the opening paragraphs of new models.

Within the late 1980s, the particular achievement from the company's first flagship vehicle, the Legend, inspired fellow Japanese automakers Toyotaand Nissan to release their own luxury brands, Lexus and Infiniti, respectively. The 1990 launch of the NSX, a mid-engine unique sports car, offered the reliable and practical alternative to exotic European sports cars, and introduced Honda's VTEC variable valve timing system to the American marketplace. The 1993 Legend coupé showcased Honda's first utilization of a six-speed manual transmitting, mated to some Kind II engine. In the particular late 1990s, Acura produced a Type R version of its compact Integra coupé, which featured a decreased curb bodyweight, a stiffer and lower suspension, and a high-output VTEC motor.

In the particular early 2000s, Acura launched new versions, such as the industry’s first all-original SUV, the particular MDX, and two models which replaced the Integra coupé plus sedan, the RSX plus TSX, respectively. Type-S versions of the RSX, CL, and TL were added in order to the brand's lineup throughout that decade. Acura's 2006 RL flagship introduced SH-AWD, a torque-vectoring awd system. The 3 years ago RDX, the crossover SUV, featured the first North American utilization of a turbo charge Honda motor. Within the 2010s, Acura debuted more new models, including the ILX, TLX, plus RLX, these of which introduced Acura's Jewel Eye LED headlights. A second generation NSX had been launched in 2016 and features a twin-turbocharged mid-engine, a nine-speed dual-clutch transmission, and Sport Hybrid SH-AWD.