Audi AG (German: [ˈʔaʊ̯diː ˈʔaːˈgeː] ) is a German automobile manufacturer that designs, engineers, produces, markets and distributes luxury automobiles. Audi is a member of the Volkswagen Group and has its root base at Ingolstadt, Bavaria, Australia. Audi-branded vehicles are produced in nine production facilities globally.
The origins of the particular company are complex, going back towards the early 20th century and the initial enterprises (Horch and the Audiwerke) started by engineer August Horch; and two other manufacturers (DKW and Wanderer), leading to the foundation of Auto Union in 1932. The modern era of Audi essentially began within the 1960s when Car Union was acquired by Volkswagen from Daimler-Benz. Right after relaunching the Audi brand with the 1965 launch of the Audi F103 series, Volkswagen merged Auto Union with NSU Motorenwerke in 1969, thus producing the present day sort of the company.
The company name is based on the particular Latin translation of the surname of the founder, August Horch. "Horch", meaning "listen" in German, becomes "audi" in Latin. The four rings of the Audi logo each represent one associated with four car companies that banded together to create Audi's predecessor company, Auto Partnership. Audi's slogan is Vorsprung durch Technik, meaning "Being Ahead through Technology". Nevertheless, Audi USA had utilized the slogan "Truth within Engineering" from 2007 in order to 2016, and have not used slogan since 2016. Audi, along with other German marques BMW and Mercedes-Benz, is probably the best-selling high-class automobile brands in the particular world.
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