Audi AG (German: [ˈʔaʊ̯diː ˈʔaːˈgeː] ) is a German automobile manufacturer that designs, engineers, produces, marketplaces and distributes luxury vehicles. Audi is a associate of the Volkswagen Group and has its roots at Ingolstadt, Bavaria, Australia. Audi-branded vehicles are produced in nine production facilities globally.
The origins of the particular company are complex, going back to the early twentieth century and the initial enterprises (Horch and the Audiwerke) created by engineer August Horch; and two other manufacturers (DKW and Wanderer), top to the foundation associated with Auto Union in 1932. The modern era of Audi essentially began in the 1960s when Auto Union was acquired simply by Volkswagen from Daimler-Benz. Right after relaunching the Audi brand with the 1965 introduction of the Audi F103 series, Volkswagen merged Auto Union with NSU Motorenwerke in 1969, thus creating the present day form of the company.
The business name is based on the particular Latin translation of the surname from the founder, Aug Horch. "Horch", meaning "listen" in German, becomes "audi" in Latin. The four rings from the Audi logo design each represent one of four car companies that will banded together to generate Audi's predecessor company, Auto Marriage. Audi's slogan is Vorsprung durch Technik, meaning "Being Ahead through Technology". Nevertheless, Audi USA had utilized the slogan "Truth in Engineering" from 2007 to 2016, and have not really used the slogan since 2016. Audi, along with fellow German marques BMW and Mercedes-Benz, is probably the best-selling high-class automobile brands in the particular world.
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