Audi AG (German: [ˈʔaʊ̯diː ˈʔaːˈgeː] ) is a German automobile manufacturer that designs, engineers, produces, marketplaces and distributes luxury vehicles. Audi is a member of the Volkswagen Group and has its root base at Ingolstadt, Bavaria, Australia. Audi-branded vehicles are produced in nine production facilities globally.
The origins of the company are complex, going back to the early twentieth century as well as the initial businesses (Horch and the Audiwerke) started by engineer August Horch; and two other manufacturers (DKW and Wanderer), leading to the foundation of Auto Union in 1932. The modern era associated with Audi essentially started out in the 1960s when Car Union was acquired simply by Volkswagen from Daimler-Benz. Right after relaunching the Audi brand name with the 1965 launch of the Audi F103 series, Volkswagen merged Car Union with NSU Motorenwerke in 1969, thus producing the present day form of the company.
The company title is based on the particular Latin translation of the particular surname of the founder, Aug Horch. "Horch", meaning "listen" in German, becomes "audi" in Latin. The 4 rings of the Audi logo each represent one of four car companies that will banded together to create Audi's predecessor company, Auto Marriage. Audi's slogan is Vorsprung durch Technik, meaning "Being Ahead through Technology". Nevertheless, Audi USA had used the slogan "Truth in Engineering" from 2007 to 2016, and have not used the slogan since 2016. Audi, along with fellow German marques BMW and Mercedes-Benz, is among the best-selling luxurious automobile brands in the particular world.
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